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Montblanc Heritage Chronométrie 112533 New Steel 40mm Automatic
TOP
Montblanc 112533 Heritage Chronométrie
Rp. 31,424,510
Verified Dealer
19
HK
Audemars Piguet Royal Oak Double Balance Wheel Openworked 15466BC.GG.1259BC.01 New White gold 37mm Automatic
TOP
Audemars Piguet Royal Oak Double Balance Wheel Openworked
Rp. 1,464,131,328
Verified Dealer
19
HK
Hamilton Khaki Navy Pioneer H78455543 New Steel 40mm Automatic
TOP
Hamilton H78455543 Khaki Navy Pioneer
Rp. 12,530,027
Verified Dealer
19
HK
Corum Coin Watch 020.656.20 – 020.656.20/0041 ZA56 New Steel 32mm Quartz
TOP
Corum Artisans Coin 500 Lire Caravelle Limited Edition NEW
Rp. 106,006,912
Verified Dealer
218
IT
Rolex Pearlmaster 81208 New Yellow gold 34mm Automatic
TOP
Rolex Datejust Pearlmaster 34
Rp. 378,641,888
Verified Dealer
45
CH
Omega Speedmaster Professional Moonwatch 311.30.42.30.01.005 Unworn Steel 42mm Manual winding Indonesia, Jakarta
Omega Speedmaster Professional Moonwatch
Rp. 59,800,000
Verified Dealer
 
SG
Breguet Classique Complications 5335br/42/9w6 Unworn Rose gold Manual winding
TOP
Breguet Classique Complications
Rp. 1,059,170,880
Verified Dealer
44
US
Patek Philippe Perpetual Calendar Chronograph 5204/1R-001 New Rose gold Manual winding
TOP
Patek Philippe Rose Gold Perpetual Calendar Chronograph...
Rp. 4,279,050,496
Verified Dealer
 
US
Seiko 5 SNXJ90 Unworn Automatic Indonesia, Bandung
Seiko 5 SNXJ90K1 Day Date Fluted 7S26-0490 Automatic NOS Two...
Rp. 5,067,074
Private Seller
ID
Omega Seamaster Diver 300 M 210.22.42.20.01.004 New Steel 42mm Automatic
TOP
Omega Seamaster Diver 300M Co-Axial James Bond 42mm Watch...
Rp. 126,981,880
Free shipping
Verified Dealer
477
US
NOMOS Zürich Weltzeit Nomos 807 New Steel 40mm Automatic
TOP
NOMOS Zürich World Time Midnight Blue Ref. 807 (Temp Reduced)
Rp. 67,448,000
Free shipping
Verified Dealer
505
US
Audemars Piguet Royal Oak Offshore Chronograph 26470OR.OO.1000OR.03 New Rose gold 42mm Automatic
TOP
Audemars Piguet Royal Oak Offshore Chronograph 42mm New Model...
Rp. 1,069,207,616
Free shipping
Verified Dealer
104
ES
Davosa Argonautic Lumis 161.576.40 New Steel 43mm Automatic
TOP
Davosa Argonautic Lumis T25 Automatic
Rp. 15,681,712
Verified Dealer
16
PL
Hublot King Power 771.CI.1170.RX New Ceramic 48mm Automatic
TOP
Hublot King Power 48
Rp. 294,248,960
Verified Dealer
45
CH
Panerai Luminor 1950 PAM972 / PAM00972 / PAM 972 New Steel Manual winding
TOP
Panerai Luminor 1950 Firenze 3 Days Limited 99pcs
Rp. 630,558,336
Verified Dealer
264
ES
Patek Philippe Nautilus 3710 New Steel
TOP
Patek Philippe Nautilus 3710 Sealed
Rp. 1,553,549,440
Verified Dealer
182
IT
Gruen Curvex Gruen Curvex 14K (0.585) Rare Rose Pink Gold Unworn Rose gold 42mm Manual winding
TOP
Gruen Curvex 42 mm Rare Rose Gold 14K (0.585)
Rp. 64,312,856
Verified Dealer
34
US
Seiko 5 Snkk43k1 Unworn Steel 38mm Automatic Indonesia, Bandung
Seiko 'Nautilus' Gold Steel Two Tones SNKK43 NOS - Very Rare Item
Rp. 8,456,420
Private Seller
ID
Breitling Navitimer 01 (46 MM) AB01272 New Steel 46mm Automatic
TOP
Breitling 2019 Breitling Navitimer 01 Blue Automatic Chronogra...
Rp. 89,699,064
Free shipping
Verified Dealer
477
US
Ulysse Nardin Dual Time 3346-126/91 New Rose gold 42mm Automatic
TOP
Ulysse Nardin Dual Time Automatic Silver Sunray Dial Folding...
Rp. 150,486,992
Free shipping
Verified Dealer
505
US
Longines Master Collection New Steel Automatic
TOP
Longines Master Collection L2.628.4.78.3 UNWORN
Rp. 24,861,786
Free shipping
Verified Dealer
101
UK
Rolex GMT-Master II 116710BLNR New Ceramic 40mm Automatic
TOP
Rolex Gmt-master Ii Batman All Stickers Unworn
Rp. 264,797,936
Verified Dealer
183
PL
Hublot Big Bang Tutti Frutti 341.SL.5190.LR.1901 New Steel 41mm Automatic
TOP
Hublot Big Bang Tutti Frutti 41
Rp. 311,578,080
Verified Dealer
45
CH
IWC Pilot Chronograph IW388005 New Ceramic 46mm Automatic
TOP
IWC Fliegeruhr Chronograph Edition «The Last Flight» IW388005
Rp. 418,544,512
Verified Dealer
490
DE
TAG Heuer Monaco CAW211R.FC6401 New Steel 39mm Automatic
TOP
TAG Heuer Monaco
Rp. 76,763,624
Verified Dealer
182
IT
Universal Genève Universal Geneve Unworn White gold 15mm Manual winding
TOP
Universal Genève 14K (0.585) White Gold Large Diamonds (CT WT...
Rp. 32,114,062
Verified Dealer
34
US
Seiko Unworn Steel 44mm Quartz Indonesia, Bandung
Seiko NASA Spinoff Space Move - Limited Edition
Rp. 15,048,700
Private Seller
ID
Graham Silverstone 2TWAO.B01A Unworn Rose gold Automatic
TOP
Graham Silverstone Black Steek PVD Rose gold. Retail € 112.000,-
Rp. 364,627,232
Verified Dealer
285
NL
H.Moser & Cie. Endeavour 1341-0500 New Titanium 40.80mm Manual winding
TOP
H.Moser & Cie. Endeavour Perpetual Calendar, Titanium, Black Dial
Rp. 387,741,280
Free shipping
Verified Dealer
505
US
Tudor Black Bay GMT 79830RB Unworn Steel 41mm Automatic
TOP
Tudor Black Bay GMT Pepsi M79830RB Leather UNWORN
Rp. 69,696,224
Free shipping
Verified Dealer
101
UK
Hublot Big Bang 44 mm 301.QX.1791.HR New Carbon 44mm Automatic
TOP
Hublot Big Bang Carbon Bezel Baguette 23650€ HT
Rp. 491,652,736
Free shipping
Verified Dealer
151
FR
Breguet Marine 8828BR/5D/RM1 DD00 New Rose gold 34.6mm Automatic
TOP
Breguet Marine chronograph 35
Rp. 692,299,520
Verified Dealer
45
CH
Omega New Steel
TOP
Omega Trilogy Set Limited Edition 557 60th Anniversary 1957 NEW
Rp. 365,358,272
Verified Dealer
1011
BE
Patek Philippe Travel Time 7234R-001 New Rose gold Automatic
TOP
Patek Philippe Travel Time
Rp. 539,173,056
Verified Dealer
182
IT
Rolex Daytona 16520 New Steel 40mm Automatic
TOP
Rolex Daytona Zenith 16520/w67xxxxx Nos 1995 Full Set Full...
Rp. 953,103,168
Verified Dealer
633
CH
Seiko 5 Sports SRP785K1 Unworn Steel 44mm Automatic Indonesia, Bandung
Seiko 5 Mountain Fuji Limited Edition with Football Star Sign
Rp. 6,761,747
Private Seller
ID
Daniel Roth 318.Y.60.350.CN.BD New 44mm Automatic
TOP
Daniel Roth Academic Ellispocurvex Papillon 18k White Gold...
Rp. 245,710,704
Free shipping
Verified Dealer
583
US
H.Moser & Cie. Endeavour 1341-0303 New Platinum 40.80mm Manual winding
TOP
H.Moser & Cie. Endeavour Perpetual Calendar Platinum 40.8mm
Rp. 489,421,696
Free shipping
Verified Dealer
505
US
Poljot Moscow Nights 2427.1540961 New Steel 43mm Automatic
TOP
Poljot Moscow Nights Automatik
Rp. 9,120,249
Verified Dealer
94
DE
Breitling Navitimer 01 RB012012|BA49|435X|R20BA.1 New Red gold 44mm Automatic
TOP
Breitling NAVITIMER 01 ROSEGOLD RB012012 unworn 12230HT
Rp. 254,051,040
Free shipping
Verified Dealer
151
FR
Chaumet Khesis W19630-35A New Steel Quartz
TOP
Chaumet Khesis
Rp. 42,456,416
Verified Dealer
45
CH
Omega Speedmaster Professional Moonwatch 311.30.42.30.03.001 New Steel 42mm Manual winding
TOP
Omega Speedmaster Moonwatch “Apollo XVII” 45th Anniversary...
Rp. 142,378,240
Verified Dealer
1011
BE
Patek Philippe Perpetual Calendar 5940J-001 New Yellow gold 37mm Automatic
TOP
Patek Philippe Perpetual Calendar
Rp. 1,021,687,296
Verified Dealer
182
IT
Corum Admiral's Cup Legend 42 984.101.20/F373 AB12 New Steel 42mm Automatic
TOP
Corum Admiral's Legend 42 Chronograph
Rp. 64,883,540
Verified Dealer
69
ES
Seiko Premier Kinetic Direct Drive SRX017P1 Unworn Automatic Indonesia, Bandung
Seiko Premier SRX017P1 Kinetic Drive 5D88 Automatic Watch SRX017
Rp. 13,048,985
Private Seller
ID
Parmigiani Fleurier Kalpa New Steel 37mm Manual winding
TOP
Parmigiani Fleurier Kalpa XL Hebdomaire 8-Day Manual-Wind...
Rp. 127,439,448
Free shipping
Verified Dealer
583
US
Ulysse Nardin Perpetual Manufacture 329-10 New Platinum 43mm Automatic
TOP
Ulysse Nardin Perpetual Manufacture 43mm - Limited Edition
Rp. 508,063,072
Free shipping
Verified Dealer
505
US
Sinn 903 903.040 New Steel 41mm Automatic
TOP
Sinn 903 ST
Rp. 52,820,684
Verified Dealer
94
DE
Breitling Chronomat 44 AB011012|B967|435X|A20BA.1 Unworn Steel 44mm Automatic
TOP
Breitling CHRONOMAT 44 AUTOMATIC AB011012
Rp. 94,857,904
Free shipping
Verified Dealer
151
FR
Chaumet Khesis W19615-34A New Steel 1.3mm Quartz
TOP
Chaumet Khesis
Rp. 32,578,800
Verified Dealer
45
CH
Omega Seamaster Diver 300 M 210.22.42.20.01.004 New Gold/Steel 42mm Automatic
TOP
Omega Seamaster Diver 300M James Bond Steel Black Dial Limited...
Rp. 152,613,392
Verified Dealer
1011
BE
Patek Philippe World Time 7130G-016 New White gold Automatic
TOP
Patek Philippe World Time
Rp. 721,943,616
Verified Dealer
182
IT
Maurice Lacroix Masterpiece Gravity MP6118-PVB01-330-1 New Steel 43mm Automatic
TOP
Maurice Lacroix Masterpiece Gravity
Rp. 90,471,416
Verified Dealer
855
UK
Seiko Kinetic SKA211P1 Unworn Quartz Indonesia, Bandung
Seiko SKA211 Kinetic Titanium 5M62-0AM0 SKA211P1 5M62 Hardlex...
Rp. 5,067,074
Private Seller
ID
Franck Muller Cintrée Curvex 7851 SC DT VIN New Rose gold 42mm Automatic
TOP
Franck Muller Cintree Curvex Vintage 18k Rose Gold Men's Watch...
Rp. 160,977,040
Free shipping
Verified Dealer
583
US
Franck Muller Casablanca 8880 C DT New Steel 39mm Automatic
TOP
Franck Muller Casablanca XL 8880 black dial Full Set NEW
Rp. 108,748,464
Verified Dealer
218
IT
Sinn 103 103.031 New Steel 41mm Automatic
TOP
Sinn 103 ST
Rp. 33,812,548
Verified Dealer
94
DE
Breitling Chronomat Colt A17388101C1S1 New Steel 44mm Automatic
TOP
Breitling Colt Automatic A17388101C1S1 blue dial unworn
Rp. 45,509,864
Free shipping
Verified Dealer
151
FR
Breitling Bentley GT M1336267/A729 New Steel 45mm Automatic
TOP
Breitling Bentley Midnight Diamond 45, limited edition - no....
Rp. 198,938,624
Verified Dealer
45
CH
Seiko Superior SRP451K1 Unworn Automatic Indonesia, Bandung
Seiko SRP451K1 Blue Monster Limited Edition Superior 4R35...
Rp. 6,524,492
Private Seller
ID
Seiko SKX027 Unworn 37mm Automatic Indonesia, Bandung
Seiko Automatic SKX027K2 Stainless Steel Bracelet 100m...
Rp. 5,338,222
Private Seller
ID
Certina DS Eagle C023.710.17.051.00 New Steel Quartz Indonesia, jakarta selatan
Certina DS Eagle Quartz
Rp. 9,750,000
Private Seller
ID
A. Lange & Söhne 234042 New Rose gold 39mm Manual winding
TOP
A. Lange & Söhne 1815 UPDOWN
Rp. 520,896,000
Verified Dealer
182
IT
Frederique Constant Manufacture Zodiac FC-724CC4H6 New Steel 40.5mm Automatic
TOP
Frederique Constant Manufacture Zodiac Limited Edition to 888...
Rp. 33,812,548
Verified Dealer
1011
BE
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Brand New Luxury Timepieces

New timepieces make an ideal gift and are often excellent investments, especially models from Rolex or Panerai. Rarer models often increase in value. You can often save money when purchasing your new watch online, but not always.


Highlights

  • Purchase new watches online at affordable prices
  • New Rolex or Panerai watches maintain their value
  • Rare watches have the potential to increase in value
  • Popular brands: Rolex, Omega, Breitling, IWC, TAG Heuer

What to Pay Attention to When Buying a New Watch

When buying a new watch, you're faced with many questions that aren't always easy to answer. It's important that you find the right watch to suit you. Do men's watches, women's watches, or unisex models appeal to you most? Are designer watches your only option, or does the brand not matter? Often, the history of the watch and the brand's prestige play an important role. Once you've decided on a model, you must choose between purchasing it pre-owned or new. If the watch is new, it should be in its original packaging with box and papers. "Unworn" is a synonym that is often used for new. Check to make sure that the dealer is offering all the accessories and documents with the watch. This can be very important if you choose to resell the watch at a later point in time, as having the complete package raises its value. This also reduces your chance of falling victim to a scammer.

Collectors also consider models from Rolex or Panerai to be investment opportunities. If you fancy a watch that will increase in value, take a closer look at models from these two companies. Rolex's Submariner and Daytona are particularly appealing timepieces, as is Panerai's Luminor. You should switch the original Panerai strap with a strap of your choosing to preserve the watch's value. Luckily, it's quite straightforward to change the strap on the Luminor.

Other popular manufacturers include the International Watch Company (IWC), Breitling, Omega, and TAG Heuer. Their most famous models are the IWC Portugieser, Breitling Avenger, Omega Speedmaster, and the TAG Heuer Carrera. Affordable new watches for men and women are available from manufacturers such as the Japanese brand Seiko.

Checklist for Buying a New Watch

  • Is it a complete set? (Box, papers, accessories)
  • Do the details match those of the manufacturer?
  • Is the watch in its original packaging?
  • Is the asking price realistic?

How much do new watches cost?

Prices for new watches on Chrono24 range from a few hundred euros for an affordable quartz watch, to millions of euros for a Patek Philippe Grandes Complications with reference number 6300G-001. The Grandes Complications has multiple complications such as a minute repeater, perpetual calendar, and a grande and petite sonnerie. You should plan on spending around 3 million euros on this timepiece, making it one of the most expensive new watches in the world.

Rolex also offers some affordable new luxury watches. The Genevan manufacturer has every single one of their movements certified by the Official Swiss Chronometer Testing Institute (COSC). Afterwards, the movements undergo an in-house precision test. Thanks to these high quality standards, Rolex watches are considered especially precise, reliable, and long lasting. Furthermore, the brand enjoys a high level of prestige, counting celebrities, economic power houses, and politicians as fans. New Oyster Perpetuals or Air Kings cost as little as 3,500 euros.


Detailed Price Information

Model Price (approx.) Features
Rolex Submariner No Date, Ref. 114060 6,200 euros Without a date display
Rolex Submariner Date, Ref. 116610LN 7,300 euros Date display with Cyclops lens
Rolex Daytona, Ref. 116500LN 15,700 euros In-house chronograph caliber, potential to increase in value
Rolex Sea-Dweller, Ref. 116600 11,500 euros Model no longer produced, potential to increase in value, 40-mm case, date display without Cyclops lens
Rolex Sea-Dweller, Ref. 126600 11,500 euros 2017 Sea-Dweller model with 43-mm case and Cyclops lens, already more expensive than the list price
Breitling Avenger, Ref. A1338012 3,500 euros Chronograph, very rare in new condition
Breitling Avenger II, Ref. A1338111 3,500 euros Chronograph feature
Breitling Superocean, Ref. A17365C9 2,200 euros Diving watch with unidirectional rotatable bezel and date display
Breitling Superocean Chronograph, Ref. A13311C9 3,200 euros Diving chronograph with unidirectional rotatable bezel
IWC Pilot's Watch Mark XVIII, Ref. IW327001 3,200 euros Classic three-hand pilot's watch with date display
IWC Pilot's Watch Chronograph, Ref. IW377709 4,000 euros Pilot's chronograph
IWC Portugieser Chronograph, Ref. IW371446 5,000 euros Classic, elegant chronograph
Hublot Big Bang Unico Titanium, Ref. 411.NX.1170.RX 13,000 euros Titanium case, in-house chronograph caliber
Hublot Big Bang Unico Full Magic Gold 25,000 euros Scratch-resistant Magic Gold case, in-house chronograph caliber

New Rolex Timepieces

The Submariner is one of the most famous diving watches in the world and one of Rolex's most beloved models. The timepiece is available with or without a date display (called "Date" or "No Date," respectively). The No Date version costs around 6,200 euros, while the Date model costs about 7,300 euros.

If a date window is present, the watch also has a magnifying lens, known as a Cyclops lens, to improve readability. This lens makes it easy to distinguish between the Submariner and Sea-Dweller models. However, since 2017, the new 43-mm Sea-Dweller (126600) has featured a Cyclops lens at three o'clock. This model is so popular that its value has already risen: It originally had a list price of 10,350 euros, but that has since risen by about 1,000 euros. Rolex stopped producing its predecessor (116600) in order to allow newer models to become rare in the future. Currently, you can purchase this Rolex diving watch for 11,500 euros new. It's the perfect opportunity for an investment, as its price is predicted to increase over time.

Rolex's famous Daytona chronograph is also highly sought after by collectors. The stainless steel version is an especially solid investment, as these timepieces, like the Sea-Dweller, sell for over their original list price as new watches. This is due to the fact that you often need to wait long periods of time to buy a watch in-store. However, if you buy online on Chrono24, you can get the watch significantly faster. A stainless steel Daytona (116500LN) has a current list price of 11,300 euros. If you can't or don't want to wait, you should plan on paying at least 15,700 euros.


Famous Breitling Models

The watch manufacturer Breitling is world famous for their pilot's watches and chronographs. Their most beloved models include the Avenger and Avenger II. The Avenger was only produced until 2013, making it difficult to find new models. Pre-owned Avengers are available for around 2,500 euros. With a bit of luck, you'll find a new version for only about 1,000 euros more. In contrast, you can find countless new Avenger II timepieces with prices starting at 3,400 euros.

Another popular Breitling timepiece is their Superocean diving watch. New non-chronograph versions are available for around 2,300 euros. If you want a chronograph, however, you should plan on spending at least 3,200 euros.


New IWC Watches

IWC, based in Schaffhausen, Switzerland, is another famous producer of pilot's watches. Their Pilot's Watch collection inspired what is now the standard look of pilot's watches. A classic three-hand watch with a black dial and luminous numerals and hands costs around 3,200. Of course, chronograph versions are also available, which cost around 4,000 euros new.

One of IWC's leading models is the Portugieser, a classic, elegant wristwatch available in different versions with a variety of complications, including a chronograph. You should plan on spending around 5,000 euros on a Portugieser Chronograph .


Hublot's Big Bang

Though the company was only founded in 1980, the brand has already established a large fan base. Their Big Bang collection is especially popular and is defined by its eye-popping, distinctive design and large case. The collection has watches for women as well as men. One big hit is the Big Bang Unico chronograph with an in-house caliber, a perfect choice if you're looking for a gold watch. The timepiece is available in titanium, ceramic, or gold. Hublot offers a unique, patented case material called Magic Gold, a scratch-resistant gold alloy with ceramic mixed in. A titanium Big Bang Unico costs around 13,000 euros, while a Magic Gold watch costs about 25,000 euros.


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