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Concord Mariner Mariner SL New Steel 40mm Automatic
Promoted
Concord Mariner
SL
Rp.43,876,524
+ Rp.1,567,019 for shipping
Audemars Piguet Royal Oak 15500ST.OO.1220ST.01 New Steel 41mm Automatic
Promoted
Audemars Piguet Royal Oak
Steel Blue Dial 41MM Watch 15500ST.OO.1220ST.01
Rp.1,131,387,501
Free shipping
Patek Philippe Aquanaut 5164A-001 Unworn Steel 40mm Automatic
Promoted
Patek Philippe Aquanaut
5164A Dual Time Zone Steel Black Arabic Dial
Rp.1,994,799,134
Free shipping
Franck Muller Vanguard V45 SC DT AC BL New Steel 44mm Automatic Indonesia, Jakarta
Franck Muller Vanguard
Dragon King
Rp.138,869,197
Free shipping
Rolex GMT-Master II 126710BLRO New Steel 40mm Automatic
Promoted
Rolex GMT-Master II
Pepsi New Unworn 2022 126710BLRO
Rp.333,494,881
Free shipping
Rolex Daytona 116508 Unworn Yellow gold 40mm Automatic
Promoted
Rolex Daytona
'Yellow Gold' 'Champagne Dial' Ref. 116508
Rp.816,875,101
+ Rp.7,494,267 for shipping
Chaumet Khesis W19633-34C New Steel Quartz
Promoted
Chaumet Khesis
black mop-dial 16 diamonds 83 black sapphire crystal cabochons - ALSO IN WHITE
Rp.47,568,780
Free shipping
Rolex Yacht-Master II 116688 Unworn Yellow gold 44mm Automatic
Promoted
Rolex Yacht-Master II
116688 Oyster 18K Yellow Gold White Dial
Rp.832,071,259
Free shipping
Seiko 5 Unworn 36mm Automatic Indonesia, Malang
Seiko 5
SNK543K1
Rp.18,020,715
Excl. shipping
Private Seller
Seiko Grand Seiko SBGJ261 New Steel 40mm Automatic
Promoted
Seiko Grand Seiko
SBGJ261 “Peacock” 44GS Hi-Beat GMT U.S. Limited Edition
Rp.125,283,145
+ Rp.2,115,475 for shipping
Panerai Special Editions PAM00852 New Steel Automatic
Promoted
Panerai Special Editions
LUMINOR SEALAND LIMITED - 99 PCS PAM852
Rp.319,795,361
+ Rp.2,248,280 for shipping
Maurice Lacroix Masterpiece Gravity MP6118-SS001-115-1 Unworn Steel 43.5mm Automatic
Promoted
Maurice Lacroix Masterpiece Gravity
MP6118-SS001-115-1
Rp.104,769,852
+ Rp.899,312 for shipping
Cartier Santos (submodel) WSSA0037 New Steel 39.8mm Automatic Indonesia, Jakarta
Cartier Santos
De Large Automatic Grey Dial Men's Watch
Rp.135,218,044
Free shipping
B.R.M SK6 marlin edition 15/50 New Steel 44mm Automatic
Promoted
B.R.M
SKIPPER 6 MARLIN EDITION Edition limitée 50ex PROMO FLASH
Rp.29,827,183
Free shipping
Rolex Daytona 116520 Unworn Steel 40mm Automatic
Promoted
Rolex Daytona
'Black Dial' NOS' Ref. 116520
Rp.532,092,956
+ Rp.7,494,267 for shipping
Casio G-Shock GA-2100 Unworn Steel 44mm Quartz
Promoted
Casio G-Shock
Casioak limited edition 50 pcs
Rp.13,189,910
+ Rp.749,427 for shipping
Rolex Daytona 116505 Unworn Rose gold 40mm Automatic
Promoted
Rolex Daytona
116505 18K Rose Gold Black Diamond Dial
Rp.1,164,279,223
Free shipping
Orient SEV0J005WH-B Unworn Steel 36mm Automatic Indonesia, INDONESIA
Orient
SUPER RARE ORIENT PRESIDENT 6 CLOCK DAYWHEEL
Rp.15,670,187
Excl. shipping
Private Seller
Seiko Grand Seiko SBGJ259 New Steel 39.5mm Automatic
Promoted
Seiko Grand Seiko
SBGJ259 Green Bamboo GMT 2022 US Exclusive BNIB
Rp.100,132,495
+ Rp.2,115,475 for shipping
Frederique Constant FC-303VD2NHD4B New 34mm Automatic
Promoted
Frederique Constant
highlife automatique FC-303VD2NHD4B
Rp.36,706,920
Free shipping
Romain Jerome Moon-DNA RJ.M.AU.020.05 New Steel 43mm Automatic
Promoted
Romain Jerome Moon-DNA
1969 Heavy Metal Grey Silicium
Rp.76,066,810
+ Rp.899,312 for shipping
Omega Speedmaster Professional Moonwatch 310.63.42.50.01.001 Unworn Rose gold 42mm Manual winding Indonesia, Jakarta
Omega Speedmaster Professional Moonwatch
SEDNA GOLD 42 MM
Rp.375,771,084
Free shipping
Maurice Lacroix Eliros EL1084-SS001-350-1 New Steel 30mm Quartz
Promoted
Maurice Lacroix Eliros
Damen Uhr - Diamonds EL1084-SS001-350 Neu OVP
Rp.7,928,934
+ Rp.899,312 for shipping
Montblanc Heritage Spirit 116534 New Steel 41mm Automatic
Promoted
Montblanc Heritage Spirit
Orbis Terrarum Asian UNICEF Limited Edition
Rp.59,204,709
Free shipping
Omega Speedmaster 522.30.42.30.03.001 Unworn Steel 42mm Manual winding
Promoted
Omega Speedmaster
Moonwatch For Tokyo Olympics Games 2020 Ref. 52230423003001 Like New
Rp.122,905,979
+ Rp.2,248,280 for shipping
Rolex Day-Date 36 128238 Unworn Yellow gold 36mm Automatic
Promoted
Rolex Day-Date 36
128238 President 18K Yellow Gold Champagne Baguette Dial
Rp.698,874,670
Free shipping
Rolex Submariner (No Date) 114060 Unworn Steel 40mm Automatic Indonesia, Jakarta
Rolex Submariner (No Date)
Unworn 2016 99.9% NEW with seals
Rp.202,145,412
Excl. shipping
Private Seller
Rolex Daytona 116518LN Unworn Yellow gold 40mm Automatic
Promoted
Rolex Daytona
116518LN "Full Set" As New
Rp.612,705,404
+ Rp.2,490,672 for shipping
Maurice Lacroix Pontos Chronographe PT6178-SS001-330-1 New Steel 43mm Automatic
Promoted
Maurice Lacroix Pontos Chronographe
Automatique Herrenuhr ETA Valjoux 7750 Automatik PT6178-SS001-330-1
Rp.23,861,746
Free shipping
Porsche Design 1919 6020.2.01.001.06.2 New Titanium 42mm Automatic
Promoted
Porsche Design 1919
Globetimer GMT Titanium
Rp.33,724,201
+ Rp.899,312 for shipping

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Omega Speedmaster Professional Moonwatch 310.30.42.50.01.001 New Steel 42mm Manual winding Indonesia, Jakarta
Omega Speedmaster Professional Moonwatch
Co-Axial Master Chronometer Hesalite
Rp.138,884,867
Free shipping
Maurice Lacroix Calypso CA1104-SY013-110 New Steel Quartz
Promoted
Maurice Lacroix Calypso
Damen Uhr - CA1104-SY013-110 Neu OVP
Rp.8,978,132
+ Rp.899,312 for shipping
Montblanc 1858 MB125583 New Bronze 42mm Automatic
Promoted
Montblanc 1858
Monopusher Chronograph (Limited Edition)
Rp.67,448,403
Free shipping
Audemars Piguet 25376 Unworn Yellow gold 28 mmmm
Promoted
Audemars Piguet
BA 25376
Rp.95,776,732
+ Rp.1,333,980 for shipping
Rolex Submariner Date 116610LN Unworn Steel 40mm Automatic
Promoted
Rolex Submariner Date
116610LN Oyster Steel Black Index Dial
Rp.250,707,322
Free shipping
Timex TW2U85500 Unworn 40mm Automatic Indonesia, South Jakarta
Timex
M79 Automatic X Peanuts Feat Snoopy Masked Marvel
Rp.8,932,007
Excl. shipping
Private Seller
Citizen Promaster Marine NY0040-09W New Steel 42mm Automatic
Promoted
Citizen Promaster Marine
Men's - NY0040-09W Automatic Diver's Watch
Rp.2,922,764
+ Rp.284,782 for shipping
Maurice Lacroix Les Classiques Date LC1026-SS001-130-1 New Steel 33mm Quartz
Promoted
Maurice Lacroix Les Classiques Date
Damenuhr Lederband schwarz Datum LC1026-SS001-130-1 NEU OVP. Garantie
Rp.5,126,079
Free shipping
Rado New old stock Vintage genuine rado golden horse gents watch New Gold/Steel Automatic
Promoted
Rado
Voyager
Rp.6,226,681
+ Rp.166,045 for shipping
Tudor Black Bay 79230N Unworn Steel 41mm Automatic Indonesia, Jakarta
Tudor Black Bay
Heritage - 41
Rp.71,926,158
Free shipping
Maurice Lacroix Fiaba FA1007-SS001-170-1 New Steel 36mm Quartz
Promoted
Maurice Lacroix Fiaba
Damen Uhr - Round Diamond FA1007-SS001-170-1 NEU
Rp.11,975,839
+ Rp.899,312 for shipping
Baume & Mercier Capeland M0A10094 New Steel 44mm Automatic
Promoted
Baume & Mercier Capeland
Flyback Chronograph (Limited Edition)
Rp.79,439,230
Free shipping
IWC Portofino Chronograph 3730 Unworn Yellow gold 28 mmmm
Promoted
IWC Portofino Chronograph
IW3730
Rp.58,455,282
+ Rp.1,333,980 for shipping
Rolex Explorer 124270 Unworn Steel 36mm Automatic
Promoted
Rolex Explorer
124270 Oyster Steel Black Dial
Rp.162,954,275
Free shipping
Breitling Superocean Heritage II Chronographe AB0162121C1S1 Unworn Steel 44mm Automatic Indonesia, Surabaya
Breitling Superocean Heritage II Chronographe
AB0162121C1S1
Rp.80,000,000
Excl. shipping
Private Seller
Seiko SSK005K1 New Steel 42.5mm Automatic
Promoted
Seiko
Men's SSK005K1 Sports Orange Dial GMT Watch
Rp.5,830,540
+ Rp.284,782 for shipping
Maurice Lacroix Fiaba FA1003-SD502-170-1 New Steel 28mm Quartz
Promoted
Maurice Lacroix Fiaba
Diamonds Round Date Ø 28 mm Damen-Armbanduhr besetzt mit 71 echten Diamanten 0,32 ct
Rp.13,834,417
Free shipping
Vacheron Constantin Quai de l'Ile 86040/000G-M936R New White gold 43mm Automatic
Promoted
Vacheron Constantin Quai de l'Ile
Annual Calendar
Rp.991,876,573
+ Rp.3,891,269 for shipping
Omega De Ville Trésor 435.13.40.21.02.001 Unworn Steel 40mm Manual winding Indonesia, Jakarta
Omega De Ville Trésor
435.13.40.21.02.001
Rp.91,670,594
Free shipping
Raymond Weil 10.701 New Yellow gold 36,6mm Quartz
Promoted
Raymond Weil
gold WEIGHT: 73,5 GRAMS
Rp.103,420,884
+ Rp.749,427 for shipping
Baume & Mercier Capeland M0A10001 New Steel 42mm Automatic
Promoted
Baume & Mercier Capeland
Chronograph
Rp.49,462,162
Free shipping
Audemars Piguet 5596 Unworn Yellow gold 25 mmmm
Promoted
Audemars Piguet
BA 5596
Rp.103,420,884
+ Rp.1,333,980 for shipping
Rolex Datejust 36 126234 Unworn Steel 36mm Automatic
Promoted
Rolex Datejust 36
126234 Jubilee Steel Blue Jubilee Diamond Dial
Rp.225,635,023
Free shipping
Hermès W049427WW00 Unworn Titanium 39mm Automatic Indonesia, Bandung
Hermès
H08 Watch Men's Pillar Collection Sport
Rp.120,644,770
Excl. shipping
Private Seller
Glashütte Original PanoMaticLunar 1-90-02-46-32-35 New Steel 40mm Automatic
Glashütte Original PanoMaticLunar
1-90-02-46-32-35
Rp.125,345,826
+ Rp.2,350,528 for shipping
Poljot POLJOT STURMANSKIE OCEAN STINGRAY NH35/1825899 DIVER New Steel 46mm Automatic
Promoted
Poljot
STURMANSKIE OCEAN STINGRAY NH35/1825899 DIVER
Rp.10,776,756
+ Rp.299,771 for shipping
Bulova 90281M Unworn Gold/Steel 36mm Automatic Indonesia, Jakarta
Bulova
Vintage Day date Bulova Goldplated rare vintage automatic rare Bulova Daydate
Rp.15,435,134
Free shipping
Breitling Chronomat AB0136161C1S1 New Steel 44mm Automatic Indonesia, JAKARTA
Breitling Chronomat
Super - B01 44
Rp.101,856,215
Free shipping
Longines New Yellow gold 34mm Quartz
Promoted
Longines
Planetarium gold 96,3 grams
Rp.133,397,952
+ Rp.749,427 for shipping
Montblanc Heritage Spirit 112308 New Steel 41mm Automatic
Promoted
Montblanc Heritage Spirit
Orbis Terrarum
Rp.58,155,512
Free shipping
IWC 3550 Unworn Yellow gold Automatic
Promoted
IWC
3550
Rp.88,432,350
+ Rp.1,333,980 for shipping
Rolex GMT-Master II 126715CHNR Unworn Rose gold 40mm Automatic
Promoted
Rolex GMT-Master II
126715CHNR 18K Rose Gold Root Beer Bezel Black Dial
Rp.832,071,259
Free shipping
Seiko Superior SRP451K1 Unworn Automatic Indonesia, Bandung
Seiko Superior
SRP451K1 Blue Monster Limited Edition - 4R35 Diver Automatic SRP451
Rp.6,033,022
Excl. shipping
Private Seller

Brand New Luxury Timepieces

New timepieces make an ideal gift and are often excellent investments, especially models from Rolex or Panerai. Rarer models often increase in value. You can often save money when purchasing your new watch online, but not always.


Highlights

  • Purchase new watches online at affordable prices
  • New Rolex or Panerai watches maintain their value
  • Rare watches have the potential to increase in value
  • Popular brands: Rolex, Omega, Breitling, IWC, TAG Heuer

What to Pay Attention to When Buying a New Watch

When buying a new watch, you're faced with many questions that aren't always easy to answer. It's important that you find the right watch to suit you. Do men's watches, women's watches, or unisex models appeal to you most? Are designer watches your only option, or does the brand not matter? Often, the history of the watch and the brand's prestige play an important role. Once you've decided on a model, you must choose between purchasing it pre-owned or new. If the watch is new, it should be in its original packaging with box and papers. "Unworn" is a synonym that is often used for new. Check to make sure that the dealer is offering all the accessories and documents with the watch. This can be very important if you choose to resell the watch at a later point in time, as having the complete package raises its value. This also reduces your chance of falling victim to a scammer.

Collectors also consider models from Rolex or Panerai to be investment opportunities. If you fancy a watch that will increase in value, take a closer look at models from these two companies. Rolex's Submariner and Daytona are particularly appealing timepieces, as is Panerai's Luminor. You should switch the original Panerai strap with a strap of your choosing to preserve the watch's value. Luckily, it's quite straightforward to change the strap on the Luminor.

Other popular manufacturers include the International Watch Company (IWC), Breitling, Omega, and TAG Heuer. Their most famous models are the IWC Portugieser, Breitling Avenger, Omega Speedmaster, and the TAG Heuer Carrera. Affordable new watches for men and women are available from manufacturers such as the Japanese brand Seiko.

Checklist for Buying a New Watch

  • Is it a complete set? (Box, papers, accessories)
  • Do the details match those of the manufacturer?
  • Is the watch in its original packaging?
  • Is the asking price realistic?

How much do new watches cost?

Prices for new watches on Chrono24 range from a few hundred euros for an affordable quartz watch, to millions of euros for a Patek Philippe Grandes Complications with reference number 6300G-001. The Grandes Complications has multiple complications such as a minute repeater, perpetual calendar, and a grande and petite sonnerie. You should plan on spending around 3 million euros on this timepiece, making it one of the most expensive new watches in the world.

Rolex also offers some affordable new luxury watches. The Genevan manufacturer has every single one of their movements certified by the Official Swiss Chronometer Testing Institute (COSC). Afterwards, the movements undergo an in-house precision test. Thanks to these high quality standards, Rolex watches are considered especially precise, reliable, and long lasting. Furthermore, the brand enjoys a high level of prestige, counting celebrities, economic power houses, and politicians as fans. New Oyster Perpetuals or Air Kings cost as little as 3,500 euros.


Detailed Price Information

Model Price (approx.) Features
Rolex Submariner No Date, Ref. 114060 6,200 euros Without a date display
Rolex Submariner Date, Ref. 116610LN 7,300 euros Date display with Cyclops lens
Rolex Daytona, Ref. 116500LN 15,700 euros In-house chronograph caliber, potential to increase in value
Rolex Sea-Dweller, Ref. 116600 11,500 euros Model no longer produced, potential to increase in value, 40-mm case, date display without Cyclops lens
Rolex Sea-Dweller, Ref. 126600 11,500 euros 2017 Sea-Dweller model with 43-mm case and Cyclops lens, already more expensive than the list price
Breitling Avenger, Ref. A1338012 3,500 euros Chronograph, very rare in new condition
Breitling Avenger II, Ref. A1338111 3,500 euros Chronograph feature
Breitling Superocean, Ref. A17365C9 2,200 euros Diving watch with unidirectional rotatable bezel and date display
Breitling Superocean Chronograph, Ref. A13311C9 3,200 euros Diving chronograph with unidirectional rotatable bezel
IWC Pilot's Watch Mark XVIII, Ref. IW327001 3,200 euros Classic three-hand pilot's watch with date display
IWC Pilot's Watch Chronograph, Ref. IW377709 4,000 euros Pilot's chronograph
IWC Portugieser Chronograph, Ref. IW371446 5,000 euros Classic, elegant chronograph
Hublot Big Bang Unico Titanium, Ref. 411.NX.1170.RX 13,000 euros Titanium case, in-house chronograph caliber
Hublot Big Bang Unico Full Magic Gold 25,000 euros Scratch-resistant Magic Gold case, in-house chronograph caliber

New Rolex Timepieces

The Submariner is one of the most famous diving watches in the world and one of Rolex's most beloved models. The timepiece is available with or without a date display (called "Date" or "No Date," respectively). The No Date version costs around 6,200 euros, while the Date model costs about 7,300 euros.

If a date window is present, the watch also has a magnifying lens, known as a Cyclops lens, to improve readability. This lens makes it easy to distinguish between the Submariner and Sea-Dweller models. However, since 2017, the new 43-mm Sea-Dweller (126600) has featured a Cyclops lens at three o'clock. This model is so popular that its value has already risen: It originally had a list price of 10,350 euros, but that has since risen by about 1,000 euros. Rolex stopped producing its predecessor (116600) in order to allow newer models to become rare in the future. Currently, you can purchase this Rolex diving watch for 11,500 euros new. It's the perfect opportunity for an investment, as its price is predicted to increase over time.

Rolex's famous Daytona chronograph is also highly sought after by collectors. The stainless steel version is an especially solid investment, as these timepieces, like the Sea-Dweller, sell for over their original list price as new watches. This is due to the fact that you often need to wait long periods of time to buy a watch in-store. However, if you buy online on Chrono24, you can get the watch significantly faster. A stainless steel Daytona (116500LN) has a current list price of 11,300 euros. If you can't or don't want to wait, you should plan on paying at least 15,700 euros.


Famous Breitling Models

The watch manufacturer Breitling is world famous for their pilot's watches and chronographs. Their most beloved models include the Avenger and Avenger II. The Avenger was only produced until 2013, making it difficult to find new models. Pre-owned Avengers are available for around 2,500 euros. With a bit of luck, you'll find a new version for only about 1,000 euros more. In contrast, you can find countless new Avenger II timepieces with prices starting at 3,400 euros.

Another popular Breitling timepiece is their Superocean diving watch. New non-chronograph versions are available for around 2,300 euros. If you want a chronograph, however, you should plan on spending at least 3,200 euros.


New IWC Watches

IWC, based in Schaffhausen, Switzerland, is another famous producer of pilot's watches. Their Pilot's Watch collection inspired what is now the standard look of pilot's watches. A classic three-hand watch with a black dial and luminous numerals and hands costs around 3,200. Of course, chronograph versions are also available, which cost around 4,000 euros new.

One of IWC's leading models is the Portugieser, a classic, elegant wristwatch available in different versions with a variety of complications, including a chronograph. You should plan on spending around 5,000 euros on a Portugieser Chronograph .


Hublot's Big Bang

Though the company was only founded in 1980, the brand has already established a large fan base. Their Big Bang collection is especially popular and is defined by its eye-popping, distinctive design and large case. The collection has watches for women as well as men. One big hit is the Big Bang Unico chronograph with an in-house caliber, a perfect choice if you're looking for a gold watch. The timepiece is available in titanium, ceramic, or gold. Hublot offers a unique, patented case material called Magic Gold, a scratch-resistant gold alloy with ceramic mixed in. A titanium Big Bang Unico costs around 13,000 euros, while a Magic Gold watch costs about 25,000 euros.